Beware before purchasing clicks from Facebook
Facebook revenue has significantly increased from the last year revenue of US$ 280 million to $550 million.
The major contribution in this increase of revenue is by CPC (Cost Per Click) program as introduced by Facebook from last year. But now advertisers are not happy with this products and are complaining about illegal clicks being done on their advertisements few of the extracts as found on Wicked Fire website are narrated as below (Please don’t mind about the language as its extracted not written by us):
Tracking 202 is telling me 11 clicks….Facebook is telling me 145. That’s way off the 15-20%, is there a different margin for tracking 202 than there is prosper 202 or did I suffer from one of those click bots?
Sucks how high the numbers are today. Its clear the problem is getting worse daily. I’ve moved most of my shit off facebook for the time being and magically my shit is all positive again. Crazy how that works. There are lots of places to buy traffic, some that will even actually give you the traffic you are paying for. Facebook is never going to admit to whats going on. I can almost guarantee you that.
Facebook is still reporting 20% more clicks than I actually get. This is bullshit. If I were at least getting bot traffic or something that would be one thing, but right now Facebook is simply stealing 20% of clicks that I paid for, which adds up to thousands of dollars. Someone should threaten legal action, this is straight up fraud on Facebook’s part.
FB click fraud update: ratio is now EXACTLY 10:1. 10 clicks reported on FB, 1 click on prosper. No, this wasnt on a small scale either. Were talking 1000’s of clicks. Have fun facebook. Im checking out till you can fix this shit.
I’m targeting small, specific demos, Facebook reports exactly twice as many clicks as hit my LP. Facebook is stealing our money, fuck this shit.
This is experienced by not just those that use 202. When in doubt, look at your raw apache logs – which I did. The result: 15% – 20% clicks never make it to my LP. Clearly a case of click-fraud going on. Tested on 3 different servers at 3 different DCs (not a network issue).
The above are not standard click fraud complaints that advertisers do against search engines during the past years. A standard click fraud complain is that in which consumer complain that a bot is clicking on their products and not converted into some sort of action on their site. But the advertisers do see some clicks. But in above case almost every body complaining about not receiving clicks. Their tracking softwares (Prosper202 etc) and raw apache logs does not match with the numbers of clicks and the difference is so much that they are lower by 20 to 100 percent.
The main thing is that Facebook is also not acknowledging their mistake or error and advertisers not much happy with the performance of Facebook replies one angry customer complains as follows:
“I was asked to send in my logs so I spent over an hour compiling logs over the time period in question, and they replied with their fucking scripted bullshit. I was sooo fucking pissed, since I took the time to do that and they churn out a 2 second response.”
The consumers are not getting satisfactory replies as well so they are much angry over the performance.
One of the site gives a comment from Facebook as follows:.
This is Brandon on the Facebook communications team. I wanted to chime in to make sure that our voice was part of this discussion and to clarify how we are addressing this issue.
We take click quality very seriously and have a series of measures in place to detect it. We have large volumes of data to analyze click patterns and can identify suspicious activity quickly.
Over the past few days, we have seen an increase in suspicious clicks. We have identified a solution which we have already begun to implement and expect will be completely rolled out by the end of today. In addition, we are identifying impacted accounts and will ensure that advertisers are credited appropriately.
There seems that facebook will lose their credibility and their consumers will fall due to this scam if the error is not rectified at the earliest.
